Wednesday, June 24, 2009

Han hamnade på topplistan utan marknadsföring

"Last Friday, the impossible happened and a lifelong dream came true: The 4-Hour Workweek hit #1 on the New York Times bestseller list! Thank you all for your incredible encouragement and support.
More unbelievable, this week 4HWW is simultaneously #1 on the NY Times and #1 on the Wall Street Journal business bestseller lists.
How is this possible? How could a book from a first-time author — with no offline advertising or PR — hit both of these lists and stick for three months and counting?
The book was turned down by 13 of 14 editors" Från 2007. Läs mer här.

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